2011 Graduate Hired at Luntz Global
John Hundscheid Opens Career in Political Communications
NEW YORK, December 2, 2011—As politicians, non-profit advocacy groups and other interest groups prepare for what promises to be a brutal 2012 campaign season, they are working hard to craft and refine their message. John Hundscheid now helps a variety of firms do just that. A 2011 graduate of King’s, Hundscheid recently joined Luntz Global, a Washington D.C. communications firm.
Luntz Global specializes in message creation and image management. The firm has counseled Presidents and Prime Ministers, Fortune 100 CEOs and Hollywood creative teams in harnessing the power of language and visuals to change hearts, change minds and change behaviors. The firm sums its communications strategy by encouraging clients to remember that, "It's not what you say. It's what people hear."
“It's a perfect fit for me,” John said. “What appeals to me most about this job is getting to see up close and personal what the American people are really thinking about a given topic.” His responsibilities mainly include “analyzing what a message is really about, and not just what it appears to say.”
Originally from Madison, AL., John graduated with a degree in Politics, Philosophy, and Economics. During his time at King’s, John was a member of The House of Churchill. He served as Scholar for two years, and also as Communications Director for The King’s Council. John said that the intensive writing focus of the curriculum he received at King’s has helped him thrive in his new position. “I gained the skill to look at a sentence and think, ‘How could this be better?’"
John looks back on his time at King’s with fondness. When asked about his favorite aspect of his time in New York, he said, “there are experiences you can only have in New York. When you live there, it's easy to take for granted that you can go to the Met anytime you'd like. I'd like to think that living in New York made me a more cultured person and, as Professor Tubbs would say, more pleasant company at a dinner party.”
John is hoping to use the experience he gains in his current position to build a career in political communications.
The King’s College educates students in the ideas upon which nations rise and fall. With a focused curriculum in the liberal arts tradition, students are prepared to help shape, and eventually to lead, the institutions of government, civil society, media, law, business, education, the arts, and the church. King’s is a Christian college located in the Empire State Building in New York City.
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