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Selling Stories: The Business Side of Storytelling

March 10, 2020 @ 7:00 pm - 9:00 pm

Contact: careers@tkc.edu
Storytelling is an art form and one of the most meaningful ways to connect with people. Yet it is also a business. Does that ruin it…or does it enhance it?

The business side of storytelling is essential for media to work. In fact, it is just as much an art form as storytelling itself, with its own methods and frameworks. Further, it doesn’t have to diminish the art of storytelling, but can be done in a way that upholds the same values of authenticity and connection that drive good storytelling.

Come learn about the business side of storytelling first-hand from leading professionals in the industry. Our panelists will discuss their experiences in handling the business, strategic, and marketing aspects of making great stories happen in a way that is profitable and fulfilling for all.

Chick-fil-A and dessert will be served.